Playful Design Manifesto

To play means to learn.

Through play you improve usability and UX

Each game is, by definition, a safe space where you learn things. That’s why we believe that a ludic mood enhances the usability of an application.

A game produces Flow.

When you play, you are deeply involved

With play you can obtain a better focus toward a goal. Users will be appealed each time they will discover a feature of the application, and they will use it in a more complete and deep way.

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